Getting referrals is all about the relationships you cultivate over time. There are many ways to get referrals, but the best way is always to provide value for your clients. If your clients are happy, they will be more than happy to recommend you to friends and family. One of the best ways to give value is to ask for feedback after every interaction. Some people might think it’s too difficult to ask for feedback, but feedback is one of the best ways to improve your services and determine what your customers want.
A recent study by the Harvard Business Review found that companies who focused on creating referrals could convince more than half their customers to do so. In contrast, only 20% of customers were willing to refer to companies that did not create a referral system. Using referrals is an easy, free marketing technique that can simplify and accelerate your business. If you’re looking to build your business, you’ll need to ask for referrals. Here are some tips on how to approach it.
Hello [Customer Name],
I’m so glad to hear you’re happy with the service that we are providing to you so far. I knew we could help, and I’m pleased you’re seeing results so quickly.
Given the success you’ve seen. I wondered if you know of any colleagues/companies that might be a good fit to benefit from our services. I would love to help them achieve similar growth that you’ve seen.
Now that you already know how and when and who to approach in getting referrals, we will tackle how to execute those. There are a lot of great reasons to use referrals as part of your marketing efforts. Try these steps to make your referral program a success.
There’s a lot of Marketing Strategy that you can execute into your business to help you to increase sales through social marketing. A referral is just one of them. I hope this can help you to get started with using referrals in your marketing.