In order to create a successful Marketing and Sales team, it is important to have a clear understanding of what each role entails. The Marketing team is responsible for creating a plan to promote the product or service, while the Sales team is responsible for selling that product or service. It is also important for both teams to have a clear understanding of the company's goals and objectives. A strong Marketing and Sales team can help a business achieve its goals and objectives, while a weak team can cause a business to fail.